FMCG Industry

September 25, 2024
FMCG Distributor Management

Channels Of Distribution: Urban and Rural

In the FMCG industry, an effective distribution channel is key to ensuring FMCG products reach Target consumers efficiently – This is only possible by choosing the […]
September 12, 2024
FMCG Distributor Management

FMCG – GO TO MARKET STRATEGY

Ever wondered why some products fly off the shelves while others gather dust? Spoiler alert: it’s not just about having a cool logo, Eye-catching packaging, or […]
September 10, 2024
FMCG Growth Strategies

Growth Strategies for Small FMCG Companies

When we talk about FMCG growth strategies, we must be mindful that every organization has its plan for business growth. Small FMCG companies need flexible growth […]
April 16, 2024
FMCG Distributor Management

Mastering In-Store Visibility in the FMCG Industry

The fast-moving consumer goods, or FMCG, industry is fiercer than ever in today’s hectic marketplace. Effective brands largely differentiate themselves by being visible in stores because, […]